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In October, We Wear Pink!

Posted by August on Oct 7, 2022 12:28:28 PM

For a girl like me who's obsessed with pink, there's no better month of the year than October. Not only do I love seeing things transform to my favorite color, but also being able to raise awareness for the important cause that pink stands for, Breast Cancer.

Most people have been affected by the horrible disease, Breast Cancer, in one way or another. The cause alone is enough to make even those who haven't been affected want to help. 

Women in Business

One of my favorite ways awareness is raised for Breast Cancer in the Grand Strand is the Women in Business edition of Grand Strand Magazine. 

Every October, Grand Strand Magazine does a special Women in Business edition, where a portion of the proceeds are donated to Caring in Our Lifetime, a local non-profit that assists women and men in our area who have breast cancer. 

This year, I had the opportunity to represent Carolina Trust at the Women in Business reception with other businesses featured in the magazine. At the reception, Grand Strand Magazine presented Caring In Our Lifetime with a check for $2,700, a portion of the magazine's proceeds.

Caring In Our Lifetime

Caring In Our Lifetimes is a non-profit organization that provides financial assistance with medical expenses to individuals in Horry and Georgetown counties affected by breast cancer. Caring in Our Lifetime was founded in 1997 as a means for the sales staff at Time Warner Cable in Myrtle Beach, SC, to assist one of its former co-workers diagnosed with breast cancer.

After the first year, Caring In Our Lifetime breast cancer charity auction was officially formed to assist local breast cancer survivors with financial needs. The effort has continued annually to help many more survivors with their medical bills related to breast cancer.

In previous years, I've had the opportunity to do Financial Friday segments with Susan Branstrom, Caring In Our Lifetime Board Member, where I learned about how the organization helps community members battling breast cancer.





Click here to find out more information about Caring In Our Lifetime or to make a donation.

As an additional way to raise awareness, Carolina Trust employees will wear pink ribbons and attire during October. 



Topics: Seasonal